2020 100+ Free or Freemium Marketing Tools List

These help you to plan your website and launch your blog for free. There are two options – one to host for free and install software or to build by yourself using the CMS or website builder yourself.

Many free or freemium website hosting plans come with limitations on website visitor numbers, website size and email accounts.

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Freemium hosting and website builder for WordPress and Joomla with option like many to upgrade later.

Freemium hosting company with 1,000s of accounts allowing installation of Grav, Joomla and WordPress to build your website.

Freemium hosting company with Softaculous Script Installer for Joomla, WordPress and other software options.

Open source website building software which requires a hosting plan. Widely used and resources are available from the main Drupal website.Needs a hosting solution.

Free limited website host and build option similar to others named here. Chocolate Plan is the starter plan.

Open source CMS platform and one which needs to be learnt. Please read reviews and forum before making choice because of time involved.Needs a hosting solution.

Open source CMS platform which was first launched in 2005. There are thousands of free extensions and templates to choose from as you build your website.Needs a hosting solution.

Wix gives you a free website and hosting like WordPress which can be upgraded later to a Premium Plan.

WordPress.com allows you to start your blog and build it for free.There is an option to host for free and to upgrade later to a paid account.

12 Free or Freemium Website Concept to Building Tools

When you plan to build your website, these tools help you to evaluate some other website designs and to build your own WordPress website adding an unlimited number of options to it from memberships to video or e-commerce product sales.

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Built With

You can search a website url you like and find out what was used to build the website.

Elementor

Elementor has built over 5 million websites and has been used to build this website using its pro-version. The free version has many features and integrations that will ensure any beginner can design and build their website easily.

Girafi

Using Girafi allows you to help your website visitors to send their friends a unique link with a special discount. Once their friends make their purchase through the link, the referrer will also receive a discount.

Mapbox

A robust open source mapping platform for custom designed maps. Our APIs and SDKs are the building blocks to integrate location into any mobile or web app.

NinjaMock Wireframe Tool

Free plan offers all the features in a limited edition. for 1 project with 200 elements. It is enough to plan a website and the navigation or page menus for example.

Page Speed Insights - Google

Make your web pages fast on all devices using page speed insights from Google. Check if you should have compressed the header image or you need to change your server package because of website traffic volumes.

Scan WP

ScanWP is a WordPress theme detector and can tell you plugins and the theme name of the website you want to know more about.

Typeform

Free account from Typeform offers 3 typeforms, 10 questions per typeform and a 100 responses per month. Sufficient for any research project to build your website and to gather feedback

Vizia - A Teachable Brand

Add questions and quizzes to videos to gain insight on website visitors or potential clients. Simple registration and video embed process. Simply choose any point on the video timeline to add a poll or question using the provided prompts.

Website Responsive Test

A testing tool to check your website on different types of device - mobile or tablet with over 12 different screen sizes.

What Theme Is That

What theme is that reviews the website url and checks to let you know the name of a theme. It helps you understand how a competitor built their website.

WordPress.Org

WordPress.org is the depository for all free things for WordPress - Themes, Plugins and reviews and development information. It is worth using it to check up on upgrades or plugin support issues.

6 Free or Freemium Content Curation Tools

When you plan your website content, there is an unlimited choice of content already present on the Internet. Much of it is subject to copyright and your research and content writing should not ignore ownership. Much is still creative commons or can be easily attributed.

Curating content is a must if you’re a small business owner, blogger or social media manager. You can do so on your blog, email and through your social media channels. Anywhere you create content, you can curate it. Sharing new, fresh and engaging relevant content helps you build your brand and to reach a wider audience.

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Buffer

Freemium option where at the end of your trial, you downgrade to the Free plan of 3 social accounts, 10 scheduled posts, 1 user.

Curator.io

The free forever social media aggregator has a interesting clint list and promises to have you up and running in 5 minutes.

Drum Up

Forever Free option after trial allowing you to generate more leads from your social media channels with an automatic content schedule, repeat posts, and relevant content suggestions.

Quuu

Quuu is a site to go to content. Each and every piece has been hand-reviewed in-house and it is a time saver when you struggle to know what to post or share.

Scoop.It

Free account option helps you to research and curate content. Interesting browser extension and internal hub paid option for businesses.

Twittimer

Forever Free post scheduling tool option. Post to 3 platforms - Twitter, LinkedIn and Facebook with scheduling.

12 Free or Freemium Website Tracking and Analysis Tools

When you build or have to track and analyse its performance.

Website analytics help you to know your visitors’ demographics and interests, which pages they prefer to access and you can create targeted content and to get better visibility on search engines or sales outcomes.

These tools help you to track what your visitors are looking at on your site, your best performing content of interest and what your visitors do as well. You can find out if they visit more than once, research and buy or just land, look and leave.

Google analytics is listed, alternative free browser / website tracking tools are available including Bing, Yandex, and others

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Clicky

Free account option which allows you to track real time up to 3000 daily page views.

Databox

A service to provide a dashboard for analysis and also gives a historical perspective to aid decisions and actions.

Google Analytics

Google Analytics is a simple or very complex analytics tool depending upon your level as a user. It is widely recognised as being the market leader.

Hotjar

A tool aimed to help you to better understand user behavior so you can make the right changes and grow conversions. Free Personal for one site is limited to reports on 2000 page daily views which is sufficient for many.

Leadfeeder

A tool providing up to 100 leads over the last 3 days. It helps to identify anonymous traffic and a lot more to help you develop your sales leads.

Matomo Analytics

Free analytics tool positioned to be an alternative to Google Analytics. Free account is limited to 50,000 daily views.

Notify

Setup notifications for a startup, company, competitor, event or topics that you are interested in on Reddit, Twitter or another platform for free.

Plerdy

3 pages analysed subject to daily view limit within most small business website traffic bands. Track, analyse, and improve visitor conversions into buyers

SEOptimer

A range of free tools are available to check a website easily or to take advantage of the 14 day free trial. This will resolve or highlight many errors or problems.

Statcounter

Free account option allows you to analyse 500 pages which is sufficient for many small business owners.

Visualping

Free account which allows you to track 2 competitor or your own website pages for changes and updates.

Woopra

Customer journey analytics to show you how someone interacts with your website and enables you to make changes quickly and easily to improve sales and their experience.

Finding this useful? Find what you need? If you did, please share the page and help us today?

12 Free or Freemium Design and Content Creation Tools

When you build your website, seek to promote your content across more than one platform, image sizes, word counts and more become important.

These tools help you to convey your message effectively, in different formats from your website to your visitor`s smartphone accessing Facebook, Instagram or LinkedIn and similar.

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Awwapp

Online whiteboard which can be exported as a pdf or an image for free. A useful collaboration tool for a Zoom or MS Teams call.

Canva

Free or Premium account option enabling you to conceive and create great images and messages. Resizing, branding for more than one brand and other needs are made easy with the Premium Plan but is not required.

Crello

Over 25,000 templates for all major social media. blogging, and marketing formats. No design skills needed. 10 free designs per month

Flourish

Free data visualisation and storytelling tool which has been used for history or COVID-19 timeline animated bar graphs over time and a lot more.

Generated Photos

Enhance your creative works with photos generated completely by AI . Free account provides a limited user experience compared to Premium and is sufficient for a trial/new user experience.

Monosnap

Free account allowing to screen grab from YouTube, your screen or Zoom for example. Annotate and apply a short url for sharing or use.

Piktochart

Design a number of infographics every month for free. Simple tool to use and good for ideas or concept discussions if you do not want to use an image with a watermark.

Prezi

Create and share dynamic videos, great presentations and designs that anyone can see online.

Renderforest

Good tool for students and everyone wanting to create professional intros for their presentations, animations or family. Free account is video time limited compared to the premium plan.

Snappa

Downloads 3 month for free. Simple tool to use for graphics worth sharing.

Venngage

Similar limits to Piktochart and applies a watermark in the final graphic. Users sometimes use both instead of paying Premium.

Wordcloud

Create your word cloud visual by pasting, uploading or using a url. Once created customise it and then download the image for sharing or use.

14 Free or Freemium Image and Picture Editing Tools

Pictures pay, they are important for your brand, website and marketing.

These tools allow you to create effectively and efficiently from stock images or video or your own.

The list is here to ensure you are not at a loss to find resource to help you to get your idea or project done. +

Free icons and vectors which you need to select from the menu bar to ensure you avoid the premium images. Icons for everything was how one member described the website.

Gimp

Open source image program requiring a little learning and video watching to move from beginner to intermediate / advanced. Good alternative to Adobe paid products for photo retouching, image composition and more.

Glorify

Create product images within minutes and without any advanced design skills being required.Full control over branding and image as you get going with your first product.

16 Free Image and Stock Photo Sources

It is difficult sometimes to find some inspiration or a new image for free. The list has some common names and a few you will not heard of until today.